Columbia, SC – A buzz of excitement filled the air this past weekend as Scout Motors pulled the curtain back on their highly anticipated electric vehicles. On November 15 and 16, the Columbia community gathered for a special celebration centered around Scout’s new concept vehicles: the Scout Traveler SUV and the Scout Terra truck.
Over 100 eager attendees, including South Carolina Governor Henry McMaster, local legislators, and Richland County officials, packed into the unique space of 701 Whaley for an exclusive sneak peek. This intimate event was a special chance for folks to see these groundbreaking vehicles up close before they hit the assembly lines in Richland County, slated for production starting in 2027.
Scout Motors CEO Scott Keogh and VP of Exterior Design Jordan Meadows were on hand to explain how the company plans to take the beloved Scout brand—originally launched in the 1960s—and revitalize it for a more eco-conscious generation. The crowd erupted in applause as the Traveler and Terra were unveiled, with many attendees amazed by how the new designs pay homage to the rugged spirit of the original Scouts.
“We’re taking the genetics and roots of the brand and evolving it,” said Meadows passionately. He emphasized the brand’s mission to capture that vintage charm while providing modern updates that appeal to today’s drivers.
Meadows shared some exciting design features of the new vehicles that stood out during the event. One standout element is the focus on simplicity inside the vehicle; no longer will drivers have to navigate complex touch screens to adjust the air conditioning. Instead, the interior boasts easy-to-use buttons for climate control and generous storage spaces, creating a user-friendly environment for drivers and passengers alike.
The crowd was particularly thrilled by one big announcement—the Harvester option. This innovative feature includes a small internal combustion engine paired with a high voltage battery, giving the vehicles a whopping range of over 500 miles. Meadows highlighted how this option would offer flexibility for customers, keeping in mind that preferences in the market may vary.
Richland County Councilman Derrek Pugh expressed his enthusiasm about the future of Scout in South Carolina, stating that “these beautiful vehicles show Scout Motors’ commitment to South Carolina and a greener future.” He believes this monumental moment will significantly shape the economic landscape and job opportunities in the region.
The following day, fans got another chance to check out the stunning Scout vehicles, as they were displayed outside Williams-Brice Stadium before the highly anticipated USC-Missouri football game. As an added treat, the Scout Terra truck made its way onto the field during halftime, with a lineup of VIPs and local leaders standing proudly alongside it.
Scout Motors has committed an enormous $2 billion investment into its new production facility in Blythewood, which will create over 4,000 jobs and produce up to 200,000 vehicles each year at peak capacity. It’s clear that this innovative company is not just about launching amazing vehicles, but also about fueling South Carolina’s economic engine and moving towards a sustainable future.
As people left the events, there was a shared sense of optimism buzzing through the crowd. Scout Motors is not just reviving a classic; they are setting themselves up to be a key player in the electric vehicle revolution. If the reactions from this past weekend are any indication, the future looks bright for Scout—and for the state of South Carolina!
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