BriteCap Financial team welcoming new leadership appointments.
BriteCap Financial LLC, a leading non-bank lender in Las Vegas, announces new leadership appointments, including Evan Day as VP of Digital Marketing. With a focus on data-driven strategies, the new team aims to enhance support for small businesses. Additionally, Pushkar Choudhuri serves as CFO and Dave Lafferty as Chief Credit Officer, all contributing to BriteCap’s mission of redefining business lending.
Exciting changes are on the horizon at BriteCap Financial LLC, a leading non-bank lender based right in the heart of Las Vegas. The company recently announced a series of strategic appointments aimed at strengthening its leadership team, which reflects its commitment to not only growth but also to empowering small businesses across the nation. Mark your calendars; this announcement was made on December 23, 2024, and it follows a series of pivotal hires earlier in the month.
Leading the charge in digital marketing is the newly appointed Vice President, Evan Day. With over 15 years of experience in data-driven marketing strategies, Evan is no stranger to the world of data analytics, marketing automation, and lifecycle management. His tech-savvy background makes him a perfect fit for BriteCap’s innovative approach to lending.
Evan holds a Master’s degree in Data Science and is currently pursuing a PhD in Neuroscience. Quite the brainiac, right? When asked about his new role, Evan expressed his enthusiasm, saying he is excited to join BriteCap at such a crucial growth period. He commended the company for its commitment to supporting small businesses, which aligns with his personal values.
Richard Henderson, the CEO of BriteCap, couldn’t be more thrilled about Evan’s addition to the team. He emphasized that Evan has a fantastic track record in transforming customer acquisition and retention strategies, which is vital for BriteCap as it seeks to redefine the business lending landscape.
The excitement doesn’t stop with Evan! Earlier in December, on the 16th, the company announced the appointment of Pushkar Choudhuri as Chief Financial Officer. Pushkar brings more than 20 years of experience in financial planning, corporate finance, and investment banking. He shared his eagerness to help increase access to capital for small businesses, echoing BriteCap’s mission.
Just a week prior, on December 9, Dave Lafferty was appointed as Chief Credit Officer. With a whopping 30 years of experience in credit, risk, underwriting, and portfolio management, Dave considers it a monumental honor to join BriteCap at this critical point in the company’s journey.
Richard spoke about their strategic vision to revolutionize business lending, promising a more frictionless lending experience for clients. With a business model that combines innovative technology with non-traditional credit algorithms, BriteCap is poised to offer fast, convenient, and affordable working capital to small businesses in various sectors including medical, construction, technology, and manufacturing.
BriteCap is known for being flexible with its lending criteria, accepting credit qualities ranging from A to C for mid-ticket equipment leases and loans that range from $15,000 to a substantial $5,000,000. The company aims to build lasting relationships and support growth for small businesses, creating a more dynamic economic environment.
Established in 2003, BriteCap is majority-owned by a holding company affiliate of NMEF. Their headquarters resides in Norwalk, CT, with regional offices sprinkled across Irvine, CA, Voorhees, NJ, and Murray, UT.
To learn more about BriteCap and their services, be sure to visit www.britecap.com and www.nmef.com for additional information.
The upcoming changes in leadership certainly suggest that BriteCap Financial is geared up for an exciting future. With strategic minds now on board, small businesses can look forward to enhanced access and support in their financial journeys!
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